Category: Announcements

Coworking Handbook Updates

These are the updates to the book The Coworking Handbook. Nothing of substance has changed since it was published. So grab a cup of coffee and relax :)

Introduction

I’ve digged deeper into the definition of coworking with my roles leading coworking associations. You may want to also read Coworking Is Dead.

Community

I’ve made a full course that extends on the community chapter to help coworking space operators grow and activate their communities. It is a practical extension of the chapter in The Coworking Handbook.

Marketing and Sales

Social Media

Facebook and Twitter have lost a lot of impact. They are still useful as part of the marketing mix of channels you use to promote your coworking space but their efficacy is a lot smaller and they drive very little traffic.

Social media are under constant change. As I said in the book, the best thing is to try. Test which ones work for you and keep an eye out for changes in the algorithms and usage trends.

When it comes to tools, I no longer use the ones mentioned in the book. I keep on testing to find the one that works best for me depending on my changing needs.

Email

Not really an update, just a reminder: email is super powerful. Keep on building and refreshing your lists and use them!

Finance

Coworking space operators spend on average between 30 to 40% of their income on the rental of their coworking space.

And that’s it. If you want to be informed of further updates, deals, and other coworking info, sign up here.

Talk to Coworking Operators Like You Once a Week

Because of my thirst for learning and connecting I’ve stumbled upon a service that connects you in a call with other people around the world: Dialup.

When I looked up at the subjects I couldn’t find a line for coworking operators (the people that run the spaces), so I contacted them and Danielle has accepted :) We now have a free line to talk to coworking space operators like us around the world

The name of our channel is cooperator (from COworking OPERATOR). Please, only join if you are already running a coworking space.

I view it as a pre-mastermind group, where once a week you can talk to somebody that is going through the same challenges, ups and downs.  It is not structured and you never know who you are going to talk to or where they are.

This service runs through a free app for Android and iOS When you get a call you take it if you can, no worries to drop them, the person in the other end will be connected to somebody else. 

Enter cooperator in the Join Lines box: 

And click join! 

I know, I know, I’m a has been that is no longer running a coworking space… but I can help a lot. So join the free line if you want to get to talk to me too, but you will mostly speak to each other! :) 

The calls happen right now of Monday evenings, but Danielle is looking into adding more times based on the timezones of the people that signup.

Join the coworking operators phone line!

I’m really looking forward to talk to you :)

PS: this is not a paid advertising. I’m not getting anything from Dialup. I just think this is a great opportunity to get support from other coworking space operators! 

New Coworking Handbook PDF

If you prefer to download and use PDF documents you are in luck. I’ve just released the book in its four languages.

Use any of the links below to buy it:

Coworking Handbook (English PDF) Manuel du coworking (PDF Français) Manuel do coworking (PDF Português) Coworking Handboek (Nederlands PDF)

The book is a bestseller in paper and as a Kindle ebook. Most people buy the paper version.

Are there any other formats you need?

https://gumroad.com/l/coworkinghandbook

A Course to Grow Your Coworking Space Community

Launch offer: use code CoworkingHandbook for a 25% discount

A lot of coworking space operators have complained over the years that one of the biggest problems they have is their community. They suffer to start them, to grow them and to keep them healthy. If you are having these issues, this coworking community course is for you.

Growing and working with your community should not be a problem. It should mean work but not something to suffer through.

I’ve been involved in community building since I was a teenager and started volunteering. In my university years I worked doing public relations for night clubs and also started working in marketing and communication, doing media production, and then working in public affairs and promoting the startup scene in Brussels. All this experience helped me a lot when I decided to start my coworking space.

It Is a Skill

No, community building is not a natural trait of my personality. I was a dork at school and I’m not the most likable person in the world all of the time, but I can get over it easily and build relationships and communities.

Community building is something I’ve learned to do and so can you. You need to care and be willing to step over your personally imposed limitations, to grow.

I used my community skills to grow Betacowork and to build such an amazing community that three of its members ended buying the coworking space.

Start on Monday

Yes, the course starts on Monday (March 4) and you can get in with a discount: use the code CoworkingHandbook .

Because this is the first edition of the course I’ve slashed the pricing.

What I’ve not compromised is the content. Every weekday (yes, you get weekends off) you will get a new lesson. With these lessons you will get tasks to do in your coworking space that will already help you even before the course is finished. These lessons take into account that you already have a full time job. The course is broken up in chunks to help you do what you have to do and not waste time. In just 28 days you will be reaping the benefits of your commitment.

I Will Be Helping You

I will be participating in the course community area and also available via messaging.

Building a community is something I’ve done multiple times. Join the coworking community challenge and we will grow yours together.

Free Coworking Community Webinar

If you want to create and grow the community side of your coworking space, I’ve created a course that will help you: the Coworking Community Challenge. It goes beyond what we discussed in this webinar and develops the practical how to. Check it out and let me know what you think.

On Thursday February 7 I will be hosting my first free webinar to answer your questions about coworking communities. I would like to focus on the community side, but please ask any question you need help with.

It will take place at 9:30am SF time, 6:30 pm Brussels time. Find out your local time here.

Countdown by countingdownto.com

To signup and send questions, please submit the form below. Limited seats available!

Looking forward to it!